Wife of USA President, Melania Trump, will announce a plan on Monday being 27th July 2020, to renovate the ceremonial White House Rose Garden, a signature showcase of power used by presidents for decades, as her husband enters a crucial stretch of his re-election bid.
According to Whitehouse press releasing, the project, which includes electrical upgrades for television appearances, a new walkway and new flowers and shrubs, is meant to be an “act of expressing hope and optimism for the future,” according to a set of prepared remarks Mrs. Trump will deliver to the Committee for the Preservation of the White House later Monday morning.
“Our country has seen difficult times before, but the White House and the Rose Garden have always stood as a symbol of our strength, resilience and continuity.”
Melania ’s project is taking place as Mr. Trump is employing the so-called Rose Garden strategy, coined by political strategists to describe the tactics incumbent presidents use to bolster their campaign efforts: ceremonial signings, dedications, executive announcements and, yes, press availabilities in the Rose Garden.
But with his campaign-rally-like appearances, Mr. Trump has pushed the boundaries further than his predecessors.
“It’s just such a traditional venue when a president wants to get national attention for something he’s doing or something he’s saying,” Lori Cox Han, who teaches political science at Chapman University in California and has written about how presidents use the Rose Garden, said in one of the press release.
“There’s not a lot that’s been traditional about this presidency or about how we view the president or the first lady, but for Melania, this is one of those opportunities to be seen as a traditional first lady.”
Mrs. Trump’s project, which will be supported by the National Park Service and funded by private donations, according to the White House, began in earnest last year and should take three weeks to complete, an administration official said.
